We have a July year end, a legacy from when my children were small and my life revolved around the school year. August is my quiet planning time and, with…
Xerocon benefits
I’ve just spent this week at Xerocon London. So what was the benefit of 3 days out of my business? listened to all sorts of interesting talks from the best accountants that will help me to improve my…
How to survive a crisis
After spending a couple of years working in an IT department and part of the Disaster Recovery business resilience is always high on my agenda. And having been being responsible…
Content that converts – what to share to attract better clients
Most content is focused on the business itself sharing company news, awards won, and generic advice. This is all fine for building credibility but it doesn’t really drive engagement or enquiries. Instead of broadcasting…
The power of niche positioning and how specialising can help you to win more clients
Have you ever tried to hit some of those moving targets in tan online shooting game? How much time do you spend wavering between targets? And how many potential targets do you miss as a…
Why referrals aren’t cracking it any more
For decades referrals have always been the most reliable source of growth for established businesses but these days word of mouth is no longer enough. Buyer behaviour has changed and…
Be your own cheerleader!
As a business owner you’re often on your own making decisions and living with the consequences. Even if/when you have a team you’re still ultimately responsible for running the business.…
How to prepare your business for sale
I don’t know about you but I hope to retire some day. I’m not in a hurry as I love what I do but I thought I’d share some of…
She made me cry
Last week at Accountex somebody made me cry. I was heading into the restaurant in my hotel for a quiet dinner and somebody recognised me and followed me in. With…
How to grow your business using social media
With over 30,000 connections social media is a large part of our marketing. If you’re still growing your online presence here are a few tips: Choose the right platform for…