Social Media – Linked In

How useful is Linked In in your marketing?

Most of my connections are accountants and bookkeepers but, judging by a recent post, it seems to be mainly salespeople who are reading my posts.


  • 14 people who have the title ‘Salesperson’ viewed your post
  • Accountant 9
  • Business Owner 6
  • (plus assorted others)

Do you keep an eye on your statistics to see where your leads are coming from?

Do you understand which numbers are helpful and which are just glory metrics?